This week’s ACT! tip has nothing to do with the ACT! software, but it has everything to do with a typical ACT! user.
Business people and salespeople are common ACT! users. In our business, we regularly get calls from people inquiring about our services, or we are calling prospects who we hope to persuade to use our services. The more information I have about a prospect, the better.
I use and recommend the Google Deskbar: The free Google Deskbar lets you search with Google right from your Windows taskbar without having to switch applications or launch a web browser.
I always Google the prospects phone number before I make the call to the prospect; I can often find where they are located and sometimes I find their website which gives me more information about what they do. I once pointed this tool out to a client and he Googled one of his vendors while I was in his office. We found out that his vendor belongs to a local association that I belong to!
Google has made it the world smaller and the Google Deskbar makes it easier to navigate.